Stakeholder engagement is the difference between telling people something and having a genuine two-way conversation. It’s harder than it sounds though. It involves working out who your stakeholders are, how interested they are, what impact they might have, how to reach them and then crucially, listening to and acting on what they say. What isContinueContinue reading “Stakeholder engagement: an essential step in strategic communications planning”
Tag Archives: Communication
OPINION: The accidental President 2.0 – what can communicators learn
There’s a foundational myth about President-elect Donald J Trump, that he never actually wanted to be President. And yet, here we are, counting down the days until the most unlikely leader of the free world takes his place in US political history (again). The first felon to be elected US Commander in Chief. Only theContinueContinue reading “OPINION: The accidental President 2.0 – what can communicators learn”
Clearview Communications 